Bachelor of Commerce (Marketing) (PT)
University of Wollongong
We witness Marketing at work in almost all aspects of our daily lives. How do consumers make decisions on the acquisition of products and services? What influences have an effect on consumers’ choices? How do businesses know what their customers want to buy and who they want to buy it from? How do businesses convince their customers to choose them over other providers?
This is the essence of Marketing - bringing consumers, products and services together. The study of Marketing provides one with knowledge and skills to generate products and services that define customers’ needs, and position them in the market with effective promotion, pricing and distribution strategies. It is also geared towards problem-solving and management decision making, where students learn how to analyse, plan, organise, motivate and control the marketing process.
- Top University in New South Wales
Quality Indicators for Learning and Teaching 2017
- Top 232nd University in the World
QS World University Rankings 2018
- Top 17th University Under 50 Years Old
QS Top 50 Under 50 2018
- Top 40 Asia-Pacific University
Times Higher Education Asia-Pacific University Rankings 2017
- Rated 5 Stars
QS Stars 2017
- Top 200 University in the World for Graduate Employability
QS Graduate Employability Rankings 2017
Graduates of the course are eligible for membership of the following:
- Australian Marketing Institute (AMI)
- Marketing Institute of Singapore ( MIS)
This is a 2 year part-time programme.
This programme comprises of 16 modules which includes 8 major modules and 8 electives.
Note: Students may be required to undertake additional modules if deemed necessary upon assessment by the University.
- Accounting Fundamentals in Society
- Principles of Responsible Business
- Statistics for Business
- Economic Essentials for Business
- Introductory Principles of Finance
- Marketing Principles
- Introduction to Management
- Accounting in Organisations
- Integrative Business Capstone
- Introductory Marketing Research
- Consumer Behaviour
- Marketing Effectiveness
- Digital Marketing
- Integrated Marketing Communications Strategy
- International Marketing
- Marketing Strategy
- Tourism Marketing
- Principles of Supply Chain Management
- Strategic Management
- Organisational Behaviour
- Continuous Quality Improvement
- Organisational Analysis
- Management of Change
- Responsible Leadership
Note: Module offerings are subject to change by the University.
Part-time: January, May & August
Part-Time: 640 hours
Maximum Candidature Period
Maximum of 10 years to complete the BComm. However, it is strongly advised to finish within 7 years.
Lectures, tutorials and project assignments will be conducted within PSB Academy's City Campus.
Some modules may be delivered by our university partners’ teaching staff in an intensive block mode.
Minimum Number of Students Before a Class Commences
Minimum 25 students are required before commencement of classes.
Local Student Admission
- Relevant PSB Academy Diploma; OR
- Relevant Polytechnic Diploma; OR
- 3 GCE 'A' Level (H2) subjects; OR
- 2 'A' Level (H2) subjects and 2 'A' Level (H1) subjects; OR
- Mature candidates (≥30 years old with 8 years work experience)
All applications are subject to approval by University of Wollongong.
Applicants with Diplomas or Advanced Diplomas in related studies from polytechnics or other recognised institutions may be considered for exemptions. Click here to find out more on your eligibility.
International Student Admission
Programme fee: S$1,712.00 (Per Module)
Depending on the number of exempted modules granted, the programme fee may vary from $20,544 (12 modules) to $30,816 (18 modules).
1st Installment (3 modules)
2nd Installment (3 modules)
3rd Installment (3 modules)
4th Installment (3 modules)
5th Installment (3 modules)
6th Installment (3 modules)
Singaporean/PR graduates of PSB Academy are entitled to fee rebates for subsequent programmes. Please contact our Programme Consultant to check on your eligibility.
* All fees inclusive of 7% GST and may be subject to change annually
* Programme fee excludes textbooks
* Click here to view other charges for students
Financial Aid / Available Grants
Please click here to view financial aid and available grants.