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Professional Selling Skills
Professional selling is not a hit or miss proposition. It is a practical and consistent application of well-developed, well-refined selling skills and abilities. It is the skill to capture and hold customers’ interest while presenting the benefits of your product in a powerful and convincing way. The ability to successfully close sales by satisfying your customers’ wants and needs will be honed in this programme.

Key Benefits
• Be equipped with professional selling skills
• Position yourself and your organisation for explosive growth
• Possess successful selling techniques
• Move beyond customer retention to customer loyalty

Course Content
• The Inner Game of Professional Selling
• Challenges of Change in Professional Selling
• Characteristics of Professional Salespeople
• The Sales Process
• Beyond Transactional Selling
• New Model of Selling
• Cultivating a Customer Base
• Powerful Telephone Techniques and Strategies
• Communicating Values to Customers
• Moving from Selling Strategies to Buying Strategies
• Professional Presentation Techniques
• Questions that Create Impact and Get Results
• Influencing with Attention and Listening to Close Sales
• Identify Buying Behaviour and Closing Signals
• Professional Closing Skills
• Managing Competition and Achieving Customer Loyalty

Learning Methodology
Interactive methodologies such as role-plays and case studies will be used to provide participants with many opportunities to demonstrate their knowledge, learning and skills.

Who Should Attend

Sales Professionals, Sales Engineers, Consultants selling professional services or solutions, Entrepreneurs, Sales and Business Development Managers and Marketing Executives

Course Details
Duration: 2 days (14 hrs)
Time: 9am - 5pm
Course Fee: $417.30 (Incl. 7% GST)

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 Availability
February 2009
May 2009
 Course Fees
Total course fee:
S$417.30

SDF Support:
Not Available

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