Aasit Sinha

 School of Engineering and Technology

CEO, Pratyaya Pte Ltd

Aasit Sinha has 19+ years of rich experience in various strategic and decision making roles and last 11+ years in running a tech start up with building right service offering and strategy for promoting the innovation internally and externally. A clear purpose, to make an impact that matters to our clients, our colleagues and our communities. Core focus is in helping clients to transform the effectiveness and efficiency of their business model and operations. His expertise is built around integrated core capabilities- people, process, technology and industry expertise - the capabilities needed to help clients/stakeholders to tackle their most complex challenges with focus on digital transformation.  Aasit nurtured a culture of curiosity, a multi-disciplinary approach, Create a culture of continuous improvement. Bringing deep industry knowledge and business insight, leading teams in developing value propositions that align to our customers’ business strategies on digital transformation and cloud adoption. Focus on experience management and LTV for all stakeholders. Aasit ran operations across a variety of disciplines including Software Engineering, SaaS Ops, IT Ops, Support, HR and Finance. Build relationships with C-level clients to promote the value propositions and covert them to a long term relationship. 


Aasit has been product champion in conceptualising, solutioning and leading the team for the product delivery for an enterprise and content management solution (SaaS Product)) with dynamic workflow, OCR and Machine learning/AI for the last 4+ years. He has been involved in Strategies and Consulting projects including Advisory, Solution design, Process Consulting, Governance & Audit, Sales & Business Development, Account management and Program Management across multiple industries and tech area like CRM/ERP, CMS, IoT, Data Analytics & MIS, People Logistics/Transportation etc. Advised at corporations in US, Canada, South Africa, Singapore, Australia, Malaysia, Indonesia, Philippines, Fiji, Timor Laste and A-PAC.


Aasit has worked closely with business and tech areas and have extensive experience in managing Program to successful Execution. Experience and expertise to work in development sector & e-Governance space with Indian, German and Timor Leste Government along World Bank, GIZ, etc 


Aasit has been an active speaker, advisor and mentor and also been judge at events which has an impact on business, society, health or Education. He holds an Electrical and Electronics Engineering degree from Bangalore University, India. He has received the Certificate of Excellence from Ford Motor Company.