Senior Vice President, Student Recruitment and Business Development
With close to 15 years of experience in the private education sector, Julia is a key figure in Star Education Group's drive to transform PSB Academy into a global Future Academy. She leads the institution’s regional expansion efforts, and plays a key role in student marketing, recruitment, business development and in liaising with university partners on new programme offerings.
Julia has helped developed a regional platform for PSB Academy, setting up in-country support teams in key markets to better understand the particular needs of international students. She has consistently delivered high double-digit growth in local and international student enrollment at PSB Academy.
Julia obtained her Bachelor of Science (Hons) in Business Administration (Marketing) from the University of Wales. Subsequently, she undertook a Master of Arts in Educational Management with the National Institute of Education at Nanyang Technological University.