Student Stories

Wong Yu En

Class of 2023
Diploma in Business Administration (Digital Marketing), PSB Academy

School of Business and Management

I’ve always known that I wanted to become a marketing professional. After completing my NITEC in Business Administration, my mother suggested I explore PSB Academy. I discovered the Diploma in Business Administration (Digital Marketing), but to prepare for it, I first enrolled in the Certificate in Business Management. This progression laid the foundation for one of the best decisions I’ve made – pursuing my studies at PSB Academy.

Private education institutions like PSB Academy offer courses across many disciplines and invaluable opportunities to build a strong network. Staying industry-relevant is crucial, and PSB Academy provides the perfect environment for this. 

At PSB Academy, I gained practical skills that have prepared me for the fast-paced world of digital marketing. Learning tools like Google Analytics was particularly exciting, as it provided valuable insights into website performance – a skill I know will be crucial in my career.

The learning environment at PSB Academy was different from what I experienced at ITE. The classes were larger, but the tutorial sessions provided the personalised attention I needed. The lecturers were approachable and supportive, especially during consultations, which helped me grasp complex concepts more effectively.

A memory I hold close to heart is the Korean Study Tour, where students from Korea come to PSB Academy for a month to experience a multi-cultural education. It also exposed me to a new culture and broaden my perspective as I mingled with the Korean students.

Reflecting on my journey, I am grateful for the opportunities and support I received at PSB Academy. It has not only prepared me for my career but also broadened my horizons, setting the stage for a bright future in digital marketing.