PSB Academy

Diploma in Business Administration (Digital Marketing)

Introduction

This Diploma in Business Administration (Digital Marketing) course helps students acquire the working knowledge for both businesses and digital marketing techniques such as paid search advertising, display advertising, email marketing, search engine optimisation (SEO) and social media marketing on Facebook, Instagram, YouTube and LinkedIn.

Students will be awarded the Google Analytics Certification after they complete the Google Analytics Individual Qualification (GAIQ) examination by Google Skillshop. Students must pass the GAIQ and the coursework to successfully pass the Digital Analytics module.

Upon completion of this course, students can further their degree studies with our partner universities (subject to the university’s entry requirements).

Course Highlights

Double-Certified

Earn both a diploma and a Google Analytics certificate

Direct Entry to University

Receive exemptions when you advance to a degree with us.

Learn From Industry Experts

Gain industry insights with our industry-experienced lecturers.

Potential Career Potentials

Graduates may choose to pursue a future (but not limited to) in these departments/industries:

Business Development & Consultancy
Business Operations
Digital Marketing & E-commerce
Entrepreneurship
Public Relations & Corporate Communication

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Institution
Course
Highest Qualification

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Programme Consultants

Maureen Astriani

0900 - 1930 (Monday - Friday) - City Campus

Maeve Pham

0900 - 1930 (Monday - Friday) - City Campus

Jaclyn Lau

0900 - 1930 (Monday - Friday) - City Campus