PSB Academy

Diploma in Business Administration (Digital Marketing)

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  • Overview
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Introduction

This Diploma in Business Administration (Digital Marketing) course helps students acquire the working knowledge for both businesses and digital marketing techniques such as paid search advertising, display advertising, email marketing, search engine optimisation (SEO) and social media marketing on Facebook, Instagram, YouTube and LinkedIn.

Students will be awarded the Google Analytics Certification after they complete the Google Analytics Individual Qualification (GAIQ) examination by Google Skillshop. Students must pass the GAIQ and the coursework to successfully pass the Digital Analytics module.

Upon completion of this course, students may further their studies with a degree from our university partners (subject to the university’s entry requirements).

Course Highlights

Dual Certificates

Earn both an academic diploma and a Google Analytics certificate

Direct Entry to University

Receive exemptions when you advance to a degree with us; subject to the university’s approval.

Learn From Industry Practitioners

Gain professional insights from our experienced lecturers.

Potential Career Opportunities

Graduates may choose to pursue a future (but not limited to) in these departments/industries:

Business Development & Consultancy
Business Operations
Digital Marketing & E-commerce
Entrepreneurship
Public Relations & Corporate Communication

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PSB Academy
Diploma in Business Administration (Digital Marketing)
Highest Qualification

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Programme Consultants

Maureen Astriani

0900 - 1930 (Monday - Friday) - City Campus

Maeve Pham

0900 - 1930 (Monday - Friday) - City Campus

Jaclyn Lau

0900 - 1930 (Monday - Friday) - City Campus