Coventry University

Bachelor of Arts with Honours in Business and Marketing

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Introduction

This degree combines business and marketing, exploring innovation, digital marketing, research, and responsible strategy through real-world applications. In the final year, students complete a project that hones research, independent study, and project management skills for workplace success.

Course Highlights

Double Skillsets

Learn skills and knowledge across two subject areas.

Direct Entry to Academic Year 2

Stand to enjoy module exemptions and possible completion of a UK Honours degree in 16 months with a relevant polytechnic or private diploma qualification.

Learn From Industry Practitioners

Gain professional insights from our experienced lecturers.

Potential Career Opportunities

Graduates may choose to pursue a future (but not limited to) in these departments/industries:

Business Development & Consultancy
Business Operations
Digital Marketing & E-commence
Entrepreneurship
Management
Public Relations & Corporate Communications

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Coventry University
Bachelor of Arts with Honours in Business and Marketing
Highest Qualification
Nationality

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Programme Consultants

Jia Jia Sim

0930 - 1830 (Monday - Friday) - Cathay Campus

Kenn Boey

0930 - 1830 (Monday - Friday) - Cathay Campus

Lacey Ran

0930 - 1830 (Monday - Friday) - Cathay Campus